A deal between Cardless, a credit card FinTech, and American Express will enable many of the country’s most well-known companies to design digital-first cards on the Cardless platform.
The partnership was disclosed by the New York-based company in a news release, which also said that Amex Ventures, American Express’ strategic investment arm, had made a “substantial” investment at the same time.
Cardless added that it will expand its product line and look into new opportunities, innovations, and partnerships inside the American Express network using the money obtained from Amex Ventures and other venture capitalists.
In addition to popular American Express benefits like Amex Offers (for things like shopping, travel, dining services, entertainment, and so forth) and Global Dining Access by Resy, customers will have access to “exclusive incentives from their favorite businesses.”
The 2019-founded Cardless states that each of its cards offers a number of features designed with clients who are digital natives in mind, including access and security.
“Leading companies want to provide their customers a more personalized experience and connect with them more closely, and our partnership with Cardless allows that by giving their customers access to American Express benefits and protections,” Stredwick continued.
Only three days before to this statement, American Express released earnings figures that showed a continual increase in credit use, with younger consumers demonstrating especially tenacious behavior when making purchases both online and in physical stores.